Selected work · BrandingDon Macos
Don Macos Brand Identity
A bold red and yellow identity for a pizza and grill brand, built to read from across the street and on every takeaway box.
- Client
- Don Macos
- Industry
- Restaurants & food
- Deliverables
- Logo design · Colour system · Signage · Takeaway packaging
The work6 pieces · tap any design to see it full size
Case study
Branding · Restaurants & food
The challenge
A new pizza and grill brand needed a name and look that felt fun and hungry, and still worked small on a cup lid.
What we did
We drew a chunky, playful wordmark in tomato red and cheese yellow, then tested it on the shop sign, paper bags, burger boxes and fries packs.
The result
A ready-to-use identity the team can print on any surface, from the lit sign to the smallest sauce cup.